Price Performance

Written by Jonathan Dienhart and Ken Lee courtesy of Hanley Wood Marketing Intelligence Median home prices seem to have finally begun to stabilize in 2010 in many markets across the nation. While sales volumes remain lackluster at best, record-low mortgage rates and a...

Pent Up Buyers? Where?

By Shirleen Von Hoffmann, President and Sales Coach for HomeBuilders AdvantEdge  Copyright 2010 Throughout this recession most cities have seen home values drop dramatically.  Along with values we have seen sales drop dramatically as well.  In Sacramento, my hometown,...

Mortgage Mayhem

Courtesy of Hanley Wood Marketing  Written by Jonathn Dienhart and Ken Lee Bank of America halting foreclosures in all 50 states is the latest shoe to drop in a growing debacle which calls in to question whether large financial institutions have adequately documented...

10 Reason to Buy a Home

by Brett Arends courtesy of Brett Arends explains why owning a home is a good thing. Enough with the doom and gloom about homeownership. Sure, maybe there’s more pain to come in the housing market. But when Time magazine starts running covers that declare...

Do you know your Top 10?

You see quite a few people each week. It’s hard to keep up with who’s coming and who’s going but, “Do you have your top ten list of prospects this week?”  You should because these are you customers next week!  Your top ten should get the...

Dressing for REAL Success!

By Shirleen Von Hoffmann President and Sales Coach HomeBuilders AdvantEdge Copyright 2010 Just a reminder to you on how important it is that you dress for success at all times. What I see most in the sales field is bad hair, people not taking the time to prepare...

Builder Toolkit for 2010

All Great ideas start from the top and move downward. Here is a list of Builder Tools to help you through this market of 2010! By Shirleen Von Hoffmann copyright 2009© Builder Tool List Create Powerful Partnerships within your community, local government, Realtors,...